Sustainable use of biological resourcesOther actions for biodiversity conservation
Protection of endemic species in biotopes at manufacturing plants
At the Kirin Brewery’s Yokohama Plant, in an endorsement of the “Yokohama b Plan,” the city’s biodiversity action plan, we built a biotope in the grounds of the plant in the summer of 2012. The Yokohama Brewery, which is part of a widespread network of ecosystems, is pursuing initiatives to enrich the local ecosystem as a whole. Also, while it was not possible to conduct these activities in 2020 as a result of the COVID-19 pandemic, since 2012, the brewery has conducted “Tours to Experience the Blessings of Nature” every week from spring through fall, in collaboration with the Tsurumi River Catchment Network, an NPO with a deep base of knowledge related to the region’s natural environment.
The Kirin Brewery’s Kobe Plant has been cultivating local endangered species, including the fish species, Hemigrammocypris rasborella (golden venus chub), and Pogonia japonica, a species of orchid, in the biotope that we set up in 1997. This biotope functions as a “refuge biotope” for the protection and cultivation of local endangered species.
The Kirin Brewery’s Okayama Plant has been promoting a program for the artificial breeding of the kissing loach (Parabotia curtus), which has been a designated natural monument (protected species), since 2005. The fish population having increased with the cooperation of stakeholders and local elementary schoolchildren, they were released into the plant’s biotope in 2016 and are now being bred and displayed in the brewery grounds.
Black panther protection activities
The black panther, thought to be extinct, was discovered in Sri Lanka's forests in 2020. The black panther is said to be a mutation of the Sri Lankan leopard, which is listed on the IUCN Red List. Kirin Beverage provides financial support for the black panther protection effort.
Book donations to elementary schools in Sri Lanka
In 2007, the year following the 20-year anniversary of Kirin Gogo-no-Kocha, we launched the Kirin Sri Lanka Friendship Project to further strengthen ties with Sri Lankan tea farms and continue to ensure stable production of tea leaves.
In Sri Lanka, unlike in urban areas, schools in rural areas such as those well known as tea-producing areas usually do not have class libraries or substantial libraries, which are taken for granted in Japan. The Kirin Group donates quality books to elementary schools for the children of tea farm workers, and continues to help children improve their academic abilities and envision their dreams for the future. We have already made donations to over 200 schools and plan to continue to increase the number of schools to which donations are made.
Vending machines for the support of the Borneo Green Corridor
Kirin Beverage endorses the Ongaeshi “Rewarding” Project sponsored by the Borneo Conservation Trust Japan, a specified NPO that conserves Borneo's biodiversity, and operates vending machines that support Borneo and enable users to make donations to the project. We have installed these vending machines in approximately 200 locations throughout Japan, including offices, schools, general buildings, zoos, and construction sites.
Submitting a commitment expressing support for the United Nations Food Systems Summit 2021
The Kirin Group has made a commitment expressing our support for the United Nations Food Systems Summit 2021 (FSS) to be held in New York in September 2021. In future, we will promote initiatives that contribute to the transformation of sustainable food systems.