In 2017, the Kirin Group selected being “a responsible alcohol producer” “health and well-being,” “community engagement,” and “the environment” to be key social issues among the various social issues that affect the Group. To face these issues, the Group has set CSV long-term and non-financial targets in the Kirin Group Vision 2027, our long-term management vision and formulated our CSV Purpose as a guideline to create shared value with society and promote sustainable growth in connection with the United Nations Sustainable Development Goals.
Improving quality of life of patients around
Aiming to boost sales of Château Mercian in collaboration with grape-growing communities
Shaping a positive drinking culture that brings people together in Australia and New Zealand
Aiming to become a global leader in creating shared value(CSV), the Kirin Group is striving to create value in business domains spanning from food & beverages to pharmaceuticals under its long-term management vision, Kirin Group Vision 2027, now in its first year in 2019. To signal its new direction toward achieving this goal, Kirin Holdings changed the name of its annually published integrated report to Kirin CSV Report. In this year’s report, Kirin Group Vision 2027 and the new 2019 – 2021 Medium-Term Business Plan are explained in detail by the CEO and CFO of Kirin Holdings. The report also features the Group’s model for creating value, which incorporates the new vision and Kirin’s unique strengths, along with its long history and current areas of operations around the world. Readers are invited to make use of this report to gain a better understanding of the Kirin Group’s new path forward.